Archive for April, 2012
The Lions Gate Entertainment movie about teenagers forced into a deadly survival match ranked No. 1 for the second straight weekend on domestic charts. Ticket sales in the United States and Canada reached an estimated $61.1 million from Friday through Sunday, according to studio estimates.
The movie, starring Jennifer Lawrence as heroine Katniss Everdeen, opened last weekend with $152.5 million, the third-highest domestic debut and biggest for a non-sequel.
The second-weekend domestic tally ranked seventh-highest among all movies, according to website Box Office Mojo.
Some of the business came from fans coming back for more. Exit polls showed 13 percent of filmgoers this weekend were repeat customers.
Also this weekend, the documentary “Bully” about children and families bullied at school earned $115,000 at five theatres in New York and Los Angeles, or a per-screen average of $23,000. The Weinstein Co. movie was released without a rating after the studio objected to the “R” from a U.S. movie industry group for language, saying it would keep many kids from seeing the film.
“Bully” will expand to about 100 theatres in roughly 50 markets on April 13, said Erik Lomis, president of distribution for The Weinstein Co.
The film brought in $19.0 million domestically, short of distributor Relativity Media’s projection for a low $20-million opening. As with “Titans,” the studio hopes Easter vacations will help boost ticket sales for “Mirror Mirror” this coming week, said Kyle Davies, Relativity’s president of worldwide theatrical distribution. Girls under 18 gave the movie an “A” grade and boys awarded it an “A-minus” in CinemaScore polling.